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Portfolio

Thought Piece for Forbes

Client: Intel Ignite

 

Read this thought piece written for the CEO of a Deep Tech startup accelerator program at Intel Corporation. The piece was published in Forbes magazine as part of their Tech council -an invitation-only organization comprised of leading CIOs, CTOs and technology executives 

Social Media Marketing: LinkedIn Content

Client: floLIVE IoT Connectivity Solutions

 

I produce thought-leadership and company updates for floLIVE and their staff on LinkedIn, Facebook and Twitter.

Technical: Selling When Out-of-Stock on Shopify: Do’s and Dont's

Client: Egnition Apps

 

In this article, I share a few tips on how to sell, hide, and manage out-of-stock items to keep your sales funnel flowing.

Blog: Creating a Personality for Your Brand

Client: Entail

 

Your logo is not your brand! Learn how to construct a brand personality in this post.

Blog: 4-Step Checklist for Running Successful Flash Sales on Shopify

Client: Blyp

 

Here are four things you must consider before launching a flash sale.

Case Study

Client: Inspired Marketing

 

Read this case study showcasing the success of Inspired Marketing's dynamic marketing solutions for RentSafe and learn more about the specific strategies and tactics employed to help RentSafe stand out and drive results.

Technical: The Best Appointment Confirmation Email (With Templates)

Client: Plannie App

 

Whether you're a healthcare provider, salon owner, or service-based business, the information in this article will help you improve your appointment management process.

Review: FavSEO. Boost Your Google Rankings

Client: KeepShoppers

 

I review this popular Shopify app. 

Blog: Benefits of Customer Loyalty Programs for E-Commerce Stores

Client: Blyp

 

Learn 5 reasons why you should run a loyalty program to improve customer retention. 

A Beginner’s Guide to Improving Document Management

Client: Unleash

 

A beginner's guide to understanding what a document management system is and how to best use it to optimize your business.

Website: Content Architecture and Web Copy

Client: Oribi Groupe SOS

 

Read about the steps I took to better demonstrate this enterprise development agency's collective ambitions and drive visibility and conversion. 

Technical: Multiple Shopify Stores: How to Solve Common Issues.

Client: Egnition Apps

 

I walk merchants through the common problems that arise when managing multiple Shopify stores - including how to solve them!

How To Establish Your Business as an Authority

Client: Entail

 

Learn how to influence your online authority and earn the trust of customers.

Blog: 5 Foolproof Coupon Fraud Prevention Strategies for Shopify Sellers

Client: Blyp

 

Combat coupon fraud & abuse by implementing these measures to protect your business from losing money.

Explore additional niche and subject areas where I can produce compelling

and authoritative content.

Consumer Goods

I am a frequent writer for the design, fashion, and interiors industry, creating content for products and goods within these fields.

Events & Expos

I produced video content for the 2018 and 2019 Cape Town HOMEMAKERS Expo to reposition the brand as a premier event and promoted locally-sourced interior and lifestyle trends. The videos were widely utilized in TV and social media campaigns.

Food & Wine

I frequently provide content related to food and wine, particularly with an expertise in oenology, to various companies in the industry.

Lifestyle

I played a key role in conceptualizing and producing lifestyle-centered video content for All About Cape Town, a formerly existent travel magazine catering to high-income global travelers.

Travel

I provide various types of travel-related content, including inspiration, guides, reviews, and more, to travel companies Afrika Lovers and Expat Explore.

Decor

I produced a promotional video to showcase St Leger & Viney's new collection, an interior design company's latest product launch.

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